TOTWOO Showcases the Future of Connected Jewelry at NY NOW 2026
New York Weekly highlights the brand’s Smart Locket and its emotionally driven approach to wearable technology
NEW YORK, August 6, 2026 — TOTWOO, a pioneer in connected jewelry, presented its latest innovations at the NY NOW Summer 2026 Show, held August 2–4 at the Javits Center in New York City. The appearance marked another important step in the brand’s mission to bring greater emotional meaning to wearable technology.
At Booth #528, TOTWOO introduced buyers, retailers and media representatives to its Smart Locket and wider Connected Jewelry collection. Founder and CEO Mats Wang also attended the event, sharing the company’s vision for creating jewelry that supports meaningful relationships while allowing technology to remain quietly in the background.
The Smart Locket reimagines one of jewelry’s most enduring forms for the digital era. While a traditional locket typically holds a single photograph or handwritten note, TOTWOO’s connected interpretation enables wearers to preserve photos, videos, voice recordings and other personal memories through an integrated digital experience. Its classic appearance reflects TOTWOO’s jewelry-first design philosophy: technology should deepen the emotional value of a piece without overpowering its beauty.
This approach recently received recognition from New York Weekly, which explored how the Smart Locket gives a timeless keepsake new relevance for contemporary consumers. The feature also highlighted TOTWOO’s broader role in developing Connected Jewelry as an alternative to conventional wearable technology centered primarily on health data, productivity and notifications.
That distinction has shaped TOTWOO since its founding. Born in Milan, the brand creates jewelry that helps people communicate through touch, light, vibration and shared memories. Its signature touch bracelets, for example, allow loved ones to send a gentle illuminated and vibrating signal to one another, offering a personal expression of affection across any distance.
Today, TOTWOO’s jewelry connects more than one million pairs of users worldwide. At peak, its products support more than 1.5 million emotional interactions in a single day—demonstrating the growing demand for technology that feels intimate, expressive and human.
Participation in NY NOW placed TOTWOO alongside established and emerging brands presenting new collections to leading international buyers. As the event expands its focus across gift, lifestyle, jewelry and accessories, TOTWOO’s presence illustrated how connected design can open new possibilities for both the jewelry and gifting industries.
For TOTWOO, the Smart Locket is more than a product launch. It represents a broader vision of jewelry as a living link between people—one capable of carrying memories from the past while supporting the relationships and moments still being created.
Through its NY NOW presentation and recognition from New York Weekly, TOTWOO continues to advance a clear proposition for the future of wearables: the most meaningful innovation is not simply technology people can wear, but technology that helps love and connection be felt.





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